Mobile Apps

Tips to Improve Mobile App User Experience LoyicaBlog

The number of mobile users is expected to reach 4.68 billion this year as more and more people use mobile phones for many different purposes. According to the


Loyica Team
Mar 25 2019
Tips to Improve Mobile App User Experience

The number of mobile users is expected to reach 4.68 billion this year as more and more people use mobile phones for many different purposes. According to the statistics, this has led to a major rise in the number of apps on the leading app stores such as Apple App Store and Google Play Store. The competitive app markets are creating millions of applications yearly.

The first and foremost requirement of a good application is a good user experience. It is essential for every app publisher to know the importance of UX when designing an app. The UI and UX are both major criteria in judging an app’s success. Customer satisfaction comes from great app user experience which can help you successfully generate the desired revenue.

This article focuses on some great tips an app designer should not forget before executing the practical work of an application.

Make it Accessible

Accessibility matters whether it’s a mobile app or a website. Creating a great UX design can lead you towards greater success. All you have to do is tailor the app’s design to highlight its core features or the services you intend to display. Once you are done with the planning, keep it simple and easy to navigate as users like to have the key factors on the main screen on the app. Moreover, go for simple content that is accessible to everyone including people who require different interfaces (disabled people), so that they can also engage with your app.

Prominent call to action

Use a prominent call to action (CTA) button on your app or website. Using it smartly will make it accessible for the users and your negative space of the app will also be covered.

Easier Navigation options

Mobile layout with different styles and multiple menu options with extended links should be avoided. Keep a minimalist approach when designing the navigation because app users do not like using complicated apps. You all have probably heard the phrase “Less is more” so apply that approach with the limited screen space of a mobile phone.

Avoid Unnecessary Visual Elements

If your app has too many visual elements, it makes it difficult for users to view links, options, or any visual content. Users need to navigate through the app without any difficulty and each interactive element of your app should be emphasized and highlighted.

Use Simple Content

Make your text easily understandable for the audience. Confusing your design with unnecessary colors and texts might not interest the users. Have a minimal approach. Make your content creative yet readable.

Test Before Launching

Once you analyze your target market’s user behavior, you can easily test your app to identify critical issues. It might be time consuming but it can also help you understand your customers’ requirements.

Final Words

Your app design will surely enhance the UX if you include the above mentioned tips. All a user wants is satisfaction. If they are satisfied then you have a higher chance of generating higher revenues, paving your path to success.

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